Responsible for planning, development and implementation of the organization’s marketing strategy, marketing communications and public relations.
The director will report to the CEO of the bank and will oversee departments of Public Relations, Media Communications, Marketing Communications and Marketing Analysis.
Main Roles and Responsibilities
Recommend short- and long-term Organization goals and objectives to the Executive Director;
Responsible for the achievement of marketing mission, goals and financial objectives. Ensure that evaluation systems are in place related to these Goals;
Perform general Reporting to direct supervisor and Board members;
Ensure effective management within the marketing department function, with provision for succession;
Design, support and oversee cross-functional teams throughout the Organization;
Leads projects as assigned, such as cause-related marketing and special events;
Work closely with the business lines to develop the most appropriate marketing campaigns.
Qualification and Skills Requirements
Master’s degree in Business Administration, major in Marketing and the school from Europe or US would be preferable;
Minimum of 5 years management experience would be preferable;
Minimum of 5 years experience in marketing, communications or public relations;
Knowledge and understanding of modern banking products and processes;
Experience in the retail banking industry;
Very strong organizational skills and knowledge of outsourced services and trends in banking so as to manage all marketing projects/workflow and know when (and to whom) to turn to if outsourcing is necessary;
Good command of written and spoken English is essential;
Excellent problem solving;
Self-Motivated, self-confident and energetic person;
Result Orientation ;
Sense of humor.
International applicants are welcomed_ role is based in Tbilisi, Georgia.
Please, send your CV to: firstname.lastname@example.org no later than 08 February, 2013. Please, indicate the position title – “Marketing Director” in subject line, otherwise your application may not be considered.
TBC Bank is a leading universal bank in Georgia and the third largest bank in Caucasus, The bank together with its subsidiaries employs over 3,300 people and operates mainly in Georgia. While having established an expanding network within the region through its subsidiaries, TBC Kredit in Azerbaijan, TBC Invest in Israel and Bank "Constanta" in Georgia with an aggregate of 88 branches, 232 ATMs and 2,446 POS terminals as of 2011.
The Bank’s shareholders include IFC, DEG, EBRD FMO, with a combined share capital of 55%. Other international institutional investors, such as and Ashmore in aggregate hold 10% of the Bank’s shares. The two founding shareholders jointly hold 28% of the bank’s share capital, TBC Bank is rated by Fitch Rating Agency and Moody’s Investor Services. Current ratings are BB- (Long Term IDR)/ B (Short Term IDR) rating assigned by Fitch and B1 (FC)/ Ba3 (LC) assigned by Moody’s.
TBC Bank is a learning organization with its focus on growth. Here you always have a chance to advance. Having a team of young professionals along with our experts is what counts in the long run.
We offer challenges. The ability to work independently is an important step in the pursuit of excellence. At TBC Bank you have the opportunity to learn how to come out a winner through all the challenges that come your way.
We offer support. Whatever the case may be, we are a team. You will always have the opinion and advice of our expertise. Whenever the challenge is too hard, we are there to share our solutions among each other.
We offer opportunities. We have our own training center that offers courses to make professionals out of our team members. Apart from this, we offer financing of various courses that will help our employees grow into experts in their fields.
TBC bank encourages and contributes to staff growth and development. Through various internal and external courses and on the job training, you will have the opportunity to enhance your skills.
The bank has its own Training Centre – which conducts various trainings for its staff. Whether you are a cashier, a risk manager or a lawyer, TBC Bank has a variety of challenging opportunities. Wherever you work, your knowledge and experience will be valued at every level.